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From Atlanta to Minneapolis

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I was glad for a little rest over Memorial Day after a really good week of teaching and several studio visits. My first stop was Atlanta for a Studio Management Services “Basics of Business” class at PPA Headquarters with a sharp group of students on board. Here’s senior accountant Bridget Jackson covering the hard stuff relating to government compliance.

As usual, we covered the bases on management . . .


. . . and marketing, and I believe everyone left with a sharpened perception of the fundamentals of operating a successful pro business.


Prior to class, I had a lovely time with Molly Purvines, who I first met at a Guerrilla Management workshop in 2007 and who I’ve mentioned in this blog before. Molly invited me for a delicious home-cooked meal with her husband, Van, and daughter, Kaitlyn, at her new home and studio in nearby McDonough. I’ll be adding a post that features Molly’s terrific studio shortly.

Then it was on to Minneapolis to meet up with Mark Weber and Bill Camacho for an on-the-road Strategic Marketing Workshop for Marathon.



In Minneapolis I had a lovely evening at nearby Deephaven with Josh and Elizabeth Hackney. Josh has been an SMS client since 2007, so I’ve known about his business since then; but it was a great pleasure to get to see the Hackney’s charming home studio and to spend an evening with them. Deephaven is located along the shores of scenic Lake Minnetonka, which is aptly described on the city website as “two square miles of tranquility.”


I really can’t imagine a more idyllic setting for a home or a business, which they refer to as their “cottage studio.” It is neat, tidy, and a perfect backdrop for Josh’s style of portraiture that he describes on his website as “Candid Moments. Classic Style.” I think this is a perfect description of Josh’s relaxed style, which is very well suited for the clientele he serves. I was also impressed with the results of the marketing plan he created at the workshop, and I’ll be eager to see the marketing that flows from it.


We enjoyed a nice walk around the Hackney’s charming neighborhood, then adjourned to the deck to enjoy a delicious dinner prepared by Elizabeth and completed by Josh, who proved to be an outstanding grill chef. The weather was perfect, the company was delightful, and it simply was a wonderful evening!