Ann Monteith’s Business Resources

Ann Monteith’s “Beyond Guerrilla Management” Workshop

What Photographers Have to Say About Guerrilla Management Workshops
Jamie and I have had the opportunity to study with Ann and Judy on several different occasions, and everytime we leave we feel more informed than the last. The first Workshop we took was the biggest eye-opener ever! We left that class armed with all of the necessary information to go home and make a real living photography business, and we did! That year alone we increased our gross sales by over $200,000!!!! We finally understood effective business planning and successful pricing—not to mention the value and necessity of goal setting. These classes have truly changed our lives. We now operate a $750,000+ studio, own a vaction home, photograph less than 15 weddings a year and are open 3 days a week. These workshops were the foundation and key to much of our success. It is very easy to become inspired today in the photographic world, but very hard to get educated. This is Photography 101, 201 and 401, a class for all levels. I would reccommend this workshop to the newcommer as well as the seasoned professional. Get on the waiting list and do not miss this opportunity to take your business to the next level ( and then some!
Mary Fisk-Taylor, Hayes & Fisk - The Art of Photography, Richmond, VA

I am pleased to report that I totally on track to double my sales from last year. And more importantly I wrote myself the first paycheck that I knew for a fact I could afford to write. I also wrote a rent check to myself too. WOW! What a great feeling. Thank you and Judy for all of your help. You are doing a tremendous service for the industry!!!!
Molly Purvines - Purvines Photography, Stockbridge, GA

This class opened my eyes to the possibilities that existed in my company. It was as if, for the first time, I truly understood my business. Ann helped me to understand what was profitable and see where I needed improvement. Attending this class launched my business from being a start-up to the thriving machine it is today. The valuable information she shared helped me to understand the dollars and numbers that drive my company. This comprehensive class was a turning point in my business. I left the class exhausted and exhilarated at the same time. It was a life-changing and business-changing experience that I highly recommend.
Sandy Puc' - Expressions Photography, Littleton, CO

I learned so much about my business during the Workshop, including how to price, what part of my business were profitable and which I should discontinue. It totally changed my perspective to the point that I'm really looking at how to run my studio a real business. I'm actually excited about seeing my numbers, now that I understand what they mean!
LaRita Hulsey - Portraits by LaRita, Statesboro, GA

My husband and I have owned our studio for 22 years. He's an incredible photographer and we've been succesful in marketing, But Ann's class taught us how to make sure we weren't just a busy studio, but a very profitable one. Every photographer wanting to run their own studio MUST take this class. It's one of the smartest things we've done. Thanks Ann!!
Lisa Peronto - Babboni Photography, Milwaukee, WI

We can't thank you enough for all of the information that you shared with us. The workshop was invaluable and has REALLY opened our eyes. We look forward to participating in workshops of yours in the future! Kim and Joe Moss – Joseph Moss Photography, Virginia Beach VA

I did GREAT last year! I'm actually earning a living! Heck, better than that, I had enough money to take my wife and daughter to the Cayman Islands for two and a half weeks and had money to do whatever we wanted. It was great!!!!
David Humphrey – Masters Photography, Flint MI

I attended several Guerrilla Marketing Workshops. I have applied what I learned in the workshops to my business and I must say that it has helped my business grow at a steady pace. I keep applying Ann's principles to my studio on a daily basis and I am happy to say that my bottom line keeps going up.
Alica Dal Lago - Alicia Photography, Wexford, PA

After implementing the planning session and in-person ordering session (along with creating an artist suggestion sheet), I just had a $1000 senior sale (my average senior sale was just shy of $350 prior to the class, and now it is about $850!). My wedding average has climbed to about $3000 (collected before the wedding) and an additional $300-$500 after in album ugrades). Your management class was the best thing I ever did. Thank you so much for the amazing training and personal attention! The class gave me confidence I didn't know I had.
Laura Hicks - L Imagery, West Chester, OH

Within a month, your workshop paid for itself!
Gary Yonkers - Gary Yonkers Photography, Augusta MI

We owe so much to Guerrilla Management, which totally turned our business around. We were sinking fast, but really had no understanding as to why. After attending GM, I saw the truth of my numbers and could understand why we were sinking and how to fix it. Our cost of sales were at 58% and we didn't have enough money to pay our bills much less accomplish any of our dreams like photography being our full time careers. With the truth in front of us and the tools to monitor the success of our improvements - we set our business on a new course. A course that would produce a 1000% increase in revenue over a four year period of time. Our business is now our full time careers and we are more fulfilled in this career than we ever dreamed possible. Thank You, Thank You, Thank You!!!
Jeff & Julia Woods - Portrait Life, San Francisco, CA

The biggest turning point in my career was in 1999 when I attended my first Guerilla Management class. I realized that I was doing everything wrong. No wonder I was not making a profit! Once I implemented the teachings I got from Ann and Judy, my profits and business soared. I have since returned to 4 more workshops and I am telling (no begging) my students to do the same. It's a life-changing experience and one you will never forget. If you are satisfied in just going month to month and not really making a living . . . do not come to this class. If you are sick and tired of trying to make your hobby into a business . . . do not take another class until you take this one!"
Frank Donnino - Donnino Galleria Portraits, Boynton Beach, FL

I just wanted to drop you a line to say how much I enjoyed the class. The hospitality that Jim, Judy, Jen, and yourself exhibited went above and beyond and made the class a memorable experience. I truly feel that what I have learned from the class will help my business grow leaps and bounds.  You have put me on the right track and I plan to follow it with a renewed sense of focus.
Angie Bocquin - Bella Photography, Olathe, KS

I attended one of the first Guerilla Management classes many years ago. That one week changed the way I manage my business, and it became the cornerstone of my business thinking and financial monitoring. I would highly recommend attending this workshop and I personally think it should be required for anyone calling themselves a "professional photographer." It will be a life changing event, and the knowledge gained is priceless.
Doug Mattice - Mattice Signature Portraits, Ashburn, VA

I relish the chance to tell you how this workshop has affected my business. Here is my view of the class- Surround yourself with renowned instructors who really care about you and your business, add classmates from some of the country's finest studios, the most beautiful setting in the crisp mountain air, and richly filled days of proven marketing and business management concepts and you have my idea of the perfect class. I have used these concepts to become one of the most financially successful photographers in my area. I work only 30 hours per week, no nights and no weekends, and I am building my dream studio.
Carla Nelms - Nelms Photographic Artistry, Midlothian, VA

I am diving in starting to work on my goals. My husband even noted a change in my outlook just in the first few hours being home! He said to me that he is glad to see my attitude is now "the company is there to support me, not, me to support it". He is behind me in making my changes. Thanks to you and Judy for what is probably the most career changing time I have ever had. And the scenery and friendships I made was an added bonus!
Cheryl Kaiser - Kaiser Fine Photography, Olyphant PA

The Workshop was an eye-opening experience for me. No where else in our industry is the "business of photography" taught so well. I learned more in four days than in the eighteen years of being in photography to that point. The one-on-one consultations helped tremendously in getting to the nuts and bolts of pricing and management of my own business. The workshop helped me gain back control of my business and my life!
Ladd Scavnicky - North Bay Portrait Design, Mentor OH

With your help, we learned how to price our products profitably, based on our costs. We made the commitment to the new prices and there was very little complaining from our clients. Now we are really profitable! Our lives have changed dramatically since we set our goals higher. We are still paying off some of the debt we had accumulated, but we are out of the woods. We couldn't have done it without knowing what our costs were. You have helped us tremendously.
Julie and Dennis DuBois - Sunrise Photography, North Webster IN

If your business needs a real kick in the pants, this Workshop is what you need. I had taken Ann's week-long class before, but it was nothing compared to the insight and guidance I received at this workshop. Do yourself and your business a favor, and sign up for the next class!    
Kent Englebert - Englebert Photography, Kernersville NC

It was really a blessing coming to see you guys. It's made me realize how much photographers don't know about their businesses! My lowest sale on a family portrait has been $500, up from $150! My wedding packages since I changed them have been booking like crazy. The best part is I'm actually MAKING money!!!
Karen Tran - A Touch of Elegance Photography, Fairport NY

Your information on studio design had quite an impact. I knew something was wrong with my studio interior. It didn't match what people were seeing on the outside. I went home from class and painted the walls a rich shade of green and bought some new furniture. A photographer friend who was visiting said, “When you walk into your studio, from the elegant look, you know you're going to spend money.” What I learned from your class gave me so much confidence I'm not afraid to make changes!"
Pam McDaniel - The Portrait Gallery, Evans GA

We came back from your workshop on fire! Thank you for helping us become really exited about our business again. Your class was a real shot in the arm for us.
Charlotte Kumler - Fine Arts Studio, Monroe MI

I just wanted to let you know how well my business is doing since your Management class. Seeing everything on paper (or monitor!) makes areas needing adjustment jump out. With a few small changes, I was able to significantly increase my profitability. As instructors you work together very well, sensitively approaching the delicate area of a studio owner's actual finances (or lack thereof!) and are careful to present doable means of change. Your class has inspired me to want to help others to improve their businesses as well.
Joan E. Stewart – J.E. Stewart Photography, Cranberry Township PA

Your class was the best thing I ever did. It not only showed me how to make more money with the same amount of work, but more importantly it showed me which part of my business was actually losing money. Thanks a MILLION!!
David Kipperman – O'Brien Photography, Waukesha WI

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