Marathon Marketing Workshop: Orange County, CA
April/24/2008 Marathon
What a treat it was to travel to sunny California for the April Strategic Marketing Workshop. The April weather was divine, especially for workshop staff members Mark Weber, Bill Camacho and myself, as we were pretty fed up with the dismal spring weather at home. Having lunch on the patio was a wonderful change of pace for us. We had a full house of students whom we kept busy doing their marketing planning, and we particularly enjoyed seeing those "light-bulb moments" of marketing insight that occurred during the work sessions.
The next workshop will take place in Chicago on May 13-14. For information on this and other future workshops, click here.